If you have ever imagined owning jewellery that feels truly personal - something that captures your story, your style, and your taste - you are not alone. Bespoke jewellery has become an increasingly popular choice for client’s seeking to mark a special moment with something more tailored than a ready made design. So, what exactly does “bespoke” mean in the world of jewellery, and why are so many couples embracing the path of custom design for engagement rings and heirloom pieces? Read on for a clear guide to bespoke jewellery - how the process works and why it could be your perfect option.
The Meaning of Bespoke in Jewellery
In its simplest form, “bespoke” means “made to order.” For our purposes, a bespoke jewel is designed and crafted especially for you, often starting with a consultation where your inspirations and preferences are considered. Unlike our ready-to-wear jewellery, bespoke jewellery is entirely unique and tailored to your requirements -right down to the last detail.
Bespoke can mean choosing everything from the gemstone and metal to the finish and profile of a ring. For Flora Bhattachary, the bespoke experience is collaborative. Her approach is rooted in listening to your ideas and helping you refine your vision, ensuring that the final piece tells your story in the most elegant, timeless way possible.
Bespoke vs Custom vs Ready-Made: Understanding the Differences
The language around jewellery can be confusing if you are new to the world of handcrafted pieces. Here’s what you need to know:
Ready-made: These pieces are designed and made before you arrive, ready for immediate purchase from a jeweller’s collection. The advantage of these designs is that you can see and try before purchasing.
Custom-made: Jewellery made to your specific requirements. You might start with an existing design and request certain changes, or choose elements such as a specific metal, gemstone, or setting.
Bespoke: Typically refers to a fully commissioned piece, designed from scratch and brought to life exclusively for you. The process is deeply personal, ensuring every feature, proportion, and finish is tailored.
At Flora Bhattachary Fine Jewellery, “bespoke” means one on one meetings to ensure that we’ve really understood what you are looking for, whether it’s a completely original engagement ring or a meaningful reimagining of a beloved heirloom.

The Process: Commissioning a Bespoke Piece
Our bespoke process usually follows these key steps:
Consultation: You meet with the designer (in person or virtually) to share your story, ideas, and aesthetic preferences. Whether you know exactly what you want or simply have a handful of reference images, your initial vision sets the tone.
Design Sketches & Sourcing: The designer creates sketches or computer-aided designs (CADs) so you can visualise your piece. This may include advice on gemstones, settings, and precious metals. We’ll often also provided you with a 3D wax model – so that you can fully visualise the design.
Refining the Details: Feedback is encouraged at every stage. Your thoughts guide adjustments, whether you want a particular shape of diamond or a special setting style.
Craftsmanship: Once the design is finalised, our skilled artisans work closely with Flora to craft your design at The Goldsmiths Centre in Hatton Garden. We’ll keep you informed throughout the process.
The Unveiling: Your bespoke piece is ready - crafted to perfection and matched to your vision.
If you’re curious about how bespoke commissions come to life, see more about the bespoke jewellery design process at Flora Bhattachary.

Can Jewellery Be Redesigned?
Absolutely. Many people own treasures passed down through generations, but tastes and lifestyles change. Redesigning jewellery (sometimes called “remodelling”) means you can breathe new life into family pieces or give old stones a fresh setting. This process is every bit as personal as commissioning something new. Perhaps you’d like to transform a grandmother’s brooch into a modern engagement ring, or rework a vintage mounting to better suit your style.
Redesign takes careful consideration and artistry. Flora Bhattachary offers thoughtful remodelling jewellery services, ensuring your sentimental stones or metals are honoured and elevated into something you will cherish and wear.
A Guide To Custom Creations
Why More Couples Choose Bespoke Engagement Rings
Choosing to commission a bespoke engagement ring offers something very special: total creative freedom and a lasting reflection of your bond. In a world where over production is the norm, bespoke empowers you to create a ring that embodies your relationship, history, and future together - whether that means incorporating a favourite gemstone, a subtle engraving, or a blend of styles.
Couples can be as involved in the process as they wish, from gemstone selection to every curve of the setting. The resulting ring isn’t just an object; it is a piece with exceptional significance, often destined to become a cherished family heirloom.
For those seeking alternatives to convention, there is an entire world of options, from vibrant coloured stones to distinctive settings like a trilogy engagement ring or a diamond halo. The bespoke process encourages your imagination - and guides you in creating something truly unforgettable.
A Personal Experience, A Treasured Heirloom
Bespoke jewellery offers more than just exclusivity; it's a way to tell your story - a personal investment in a moment and a memory. Working directly with Flora Bhattachary, you are guided through ideas, sketches, and final touches until your vision becomes a reality.
Ready to begin your journey or curious about creating your own bespoke piece? Exploring custom design will open up a world of creative possibilities, transforming your dreams into elegantly crafted treasures.